C Tann-Starr's Outside Blog

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Diary of a book pimping Google Whore

Diary of a book pimping Google Whore

I'm chilling in Little Neck today because a marketing guru cornered me in Kew Gardens yesterday to bug me during my Tazo tea fetish and I don't want to be bothered today while I write. I don't mind people chatting with me when I'm playful and snarky on-line but I do mind when I can't write my blog posts because people are soliciting me in real life.

For those of you new to reading my blog I do not get paid a single dime for writing a book or product review. I write this stuff because it's a fun part of my day that I get to share with everyone WHEN I GENUINELY LIKE SOMETHING OR SOMEONE. If I tell you to go check something out it's because I'm sharing what I think is interesting. It's very important I set the record straight on this matter because it seems my little crew of book club misfits are getting a stellar reputation for having "mad marketing skilz" because we're out-ranking a few of the professional advertising houses with some of our silly social media blog antics and are now getting stalked by people who want to be on our blogs for the Google juice.

How freaking crass and insensitive is that? Very when you're tactless about it but I will give you points for honesty and having the nerve to stalk a crazy blogger like me (just don't do it again - LOL). I prefer asking direct questions and getting direct answers myself so you may want to try that instead. It works pretty good with me and a lot of other people. I have fabulous social media chats because of it (LOL). I also seriously consider all of my invitations so if your event actually fits my schedule I may show up. Just don't spam me with the same invite repeatedly. It pisses me off, especially when I have already answered you.

It's bad form to squander your social media relationships. It really is. Some people do not take this seriously because to them they believe it's all a numbers game. If you have 500 loyal readers, they are a more effective digital street crew than having 100,000 passing through or purchased "likes" by strangers who never read you again. Why? Because the people who read you daily or weekly share you with their friends. I cultivate blog lurkers who like to share because I am a blog lurker with similar habits (LOL). We routinely RSS feed and bookmark stuff and will blast an e-mail link if we think it is important and blog the crap out of an idea. 

If we decide to blog the crap out of an idea it's because we love interacting with the people lurking on our blogs looking for the material we produce. Behind the scenes feedback can be an amazing catalyst to explore subjects and/or open up stellar business opportunities. You may even find yourself gifted with a mentor or two along the way because people like you and take you under their wing. One day you may find yourself at a crossroads where someone presents you with a decent offer to do something that sounds perfect for you. Oh joy! However, if you jump in before you are truly ready, willing and able to effectively get the job done efficiently and on terms you can all live with, you may destroy your reputation or lose valuable intellectual property because there isn't a trusted resource/person/professional/friend to give you good advice (like say OH HELL NO).

I've said it once and I will say it again: good advice is harder to find than money.

Psst... Lucky me. I have social media peeps giving me good advice so I'm obsessive about keeping all of my intellectual copyrights to myself. I do license stuff once in a while, but rarely. I have also given some of my blogging buddies a free ride to use anything off of my blog because I love and trust them. They know who they are (so does hubby and the wee people) which is why people should never assume what one person gets away with in cyberspace is okay for everyone else too. Not true...

I've collected a bunch of very interesting mentors who have been putting me through my virtual paces so I know just how valuable all these blogs really are. FYI: People don't bug you or start dangling money like carrots until your writing/traffic stream catches their attention and they want to tap a unique slice of your virtual pie. I'm not against anything mutually beneficial, but just because you can do something doesn't mean that you should... I'm happy my team blog routinely lives on page one of Google. So does my Club Chaos group. None of us take that for granted and we blog a lot (hubby says way too much - LOL) on just about any subject imaginable.

I love my freedom of speech. NOT taking money to blog means I can say anything I friggin' want (LOL). NOT taking money also means a third party can't claim work-for-hire employment copyrights. Don't let people sneak off with your blog because you don't understand what that contract they want you to sign really means. I am very anal retentive. I read everything at least twice if it requires my signature then ask lots of questions (I hate vague wording - LOL).

Guest blogs are cool. I will do them if I like the website and/or the person inviting me. I will even bring my friends out to play and lurk. However, there are a few things you need to know about me and mine: We work really hard on our search engine optimization on our quest to rock the Google juice but it's not what drives us. Our stellar page one ranking is just a happy accident while we're writing original content about what we find interesting...

Our linking back and forth to each other is based upon actually liking what our blogging buddies wrote. That's not a game. That's a love moment. That's a holy cow moment. That's a OMG-WTF moment (LOL). It's not a hardship to support authors or bloggers you love when they make you smile, rant, cry, rave, laugh or twist your virtual kickers into a digital knot (evil grin). It's not difficult to talk about the insanity of your life when other people are struggling with similar issues. Know what that means? It means WE DO NOT ARBITRARILY LINK. Linking should enhance a conversation or share a cool moment or some bit of news. You'd have to be desperate or an idiot to link to useless shit. Yes, the Internet is full of useless shit. Just because something is on-line doesn't make it true or accurate or a host of other things (LOL).

Useless shit is relative and in the eye of the beholder (LOL). Yeah, I know I sometimes write ridiculous shit but it doesn't mean it's useless shit because my blog is a cat blog. It's all about insane little ole happily blogging away me... (LOL) It has no central theme except the fact that it is all about my who, what, where, when, why and how whims. Yup. It's true. I blog anything that captures my attention (which is the understatement of the year - LOL).

Not knowing what to expect is why people keep coming back to read me. I go from sex to guns in a blink of an eye with lazy excursions into real estate, what makes a comapny attractive, business trips, shopping, vacation, amazing food, tasty munchies, music and art... The categories never end - it's a really long list (LOL).

Fact: I write because it's fun (and it generates a shit-load of interesting direct messages and e-mail).

Fact: When it's not fun or I have nothing to share I don't write a damn thing.

Fact: Sometimes I pop in just to say hello, sulk in public or share a brief perspective because I have thousands of social media friends on-line I happen to love visiting who periodically send me panic e-mail and direct messages if I go missing in my brick and mortar life for too long. I'm part of their good and bad habits (and frequently encourage naughty blog moments - LOL). The failure of their RSS feeds to update usually sets some of them off because loyal readers are creatures of habit who expect to read something. So here's your something for the day (LOL). ;-)

I happen to be a huge fan of my fans so I keep writing because we direct chat a lot on-line about what my Club Chaos crew and I blog about as well as my various projects in progress. I even hang out with some of them. ;-)

Ad/P.R. Dudes: Our book club blogs are not for sale but ActiveRain does sell advertising space (or you can start your own blog here). Unlike Facebook, the ads on my ActiveRain sidebar are there because I personally place them there... They are the widgets of my choice and frequently change on a whim based upon my current interests and are not based on the offer of money because a third party requests a display box. Yeah, I have room for more blog ads but I don't have the inclination. I heart Kim Harrison, Vicki Pettersson and Jocelynn Drake plus enjoy pimping out my iTunes catalog so I'm not in a rush to expand my banners and widgets but I may if it doesn't make my pages load too slow (LOL).

Have I asked AR for advertising boxes so we can sell ads on our outside blogs? Yeah. I did. It was supposed to be considered a long time ago but it never happened... (sigh) I eventually got over it and opened other websites on other platforms to sell third party advertisements while happily blogging across the digital divide. I like writing across 45 websites and I have plenty of space to monetize my blogs. However, I am not an ad whore (per se) and how I choose to monetize them isn't really anyones' business but I will not have people working on erroneous assumptions about me and how I operate in cyberspace. I write what I like and say what I mean and reserve the right to change my mind any time I want... that includes affiliate advertising.

Am I an unrepentant control freak about who gets access to my SEO? Why YES! Yes I am... It's definitely a Google Whore thing (LOL). Besides, most writers/bloggers are when they have input and/or control over their professional and personal associations

You can't buy the love of a devoted fan.

I wont say I like something I don't.

I don't care how much money you have.





 

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Comment balloon 2 commentsC Tann-Starr • August 03 2011 09:32PM

Comments

This is a VERY great blog in my opinion! Keep it up!
Posted by Laura Cerrano, Certified Feng Shui Expert, Speaker & Researcher (Feng Shui Manhattan Long Island) over 9 years ago

Thank you, Laura. :-)

Posted by C Tann-Starr (Tann Starr & Associates, Inc.) over 9 years ago

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