C Tann-Starr's Outside Blog


How To Sell Your Creative Writing And Monetize Your Blog

Carolyn Tann-Starr 2009

How To Sell Your Creative Writing And Monetize Your Blog

I spent the day creating hot links in my PDF newsletter. I like to link back to my blogs (and a few businesses that I enjoy) while wondering which friends I am going to high-jack for interviews. I need to do a minimum of 24 during the interim of 2010. Two per month are very do-able. You have 20 days to get each one done, so do at least one page a day.Your deadlines will depend upon which digital press you decide to use if you are going to create print publications. You will still need a schedule if you are only concerned with digital downloads of your work. Your e-mail distribution needs to be on a regular schedule or your readers will abandon you for a more consistent writer.

The cool thing about creating a PDF newsletter is the fact that anyone can do it. It is just as easy as writing a blog post and you can even use your old blog posts in there if you re-edit and update it into something more relevant and timely LINKING BACK to the original post. People enjoy blogs that learn and grow and a newsletter can show off the evolution of a writer if you do it right. It will bring some of your best writing back into the forefront of their minds because your hot links will send the reader where you want them to go.

If you didn't write it, do NOT touch another writer's work. This is YOUR project concerning your writing and it is an opportunity to showcase your talent while making some money with a PDF e-Publication because (1) you can offer a subscription service that (a) links back to all your stuff and (b) links back to the people who pay you for advertising there AND (2) If your readers share your PDF with their friends after they purchase it from you (a) it's free advertising for your brand and (b) it may lead to more subscribers and people contacting you about advertising fees.

My third point? You can submit your PDF as a file for a digital printer to produce your magazine from if you build it up to enough pages. Hard copy circulations make you one step closer to becoming an editor and/or journalist. If you have talented friends, now would be a good time to get them writing for you. Do something new for 2010. Monetize your blog.

People contact me by e-mail all the time regarding advertising on my sites and within the pages of my PDF. I say NO more often than not because I only want advertisements that fit my quirky disposition and/or are from businesses that I actually like and use. If life is sacred to you why would you accept an ad from an abortion clinic? If you are a mortgage broker, why would you accept an ad from another competitor?

If you are going to make a newsletter and/or magazine you need to decide from day one what type of advertisements you will and wont accept. Reserve the right to say no and just say, "No, thank you..." without a lot of fan fare or elaborate conversations. I would rather create a free ad because I like something rather than accept an ad that I am uncomfortable with because they offer money.

Go make a practice PDF. If you own MS Office 2007 it has a "Create PDF" button so you have no excuse not to create them. If you don't own any software that creates PDFs you may want to rethink that and invest in a Microsoft or Adobe purchase. Once you do, you can save your current blog content and reformat that puppy into electronic book form. Creating eBooks can create multiple streams of revenue for you. Try it. You may discover that you like it. :-)

If you don't own the 89th Annual Edition of the 2010 Writer's Market, you may want to invest in that as well. You will need someplace to send your writing, eh?

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Comment balloon 15 commentsC Tann-Starr • December 27 2009 03:16PM


Where do you post your PDF?  Do you e-mail it out to your contacts?  Kathy

Posted by Kathy Schowe, La Quinta, California 760-333-8886 (California Lifestyle Realty) almost 11 years ago

Kathy, I have a special e-mail account solely devoted to sending out my PDFs direct to a specific list of people. :-)

Posted by C Tann-Starr (Tann Starr & Associates, Inc.) almost 11 years ago

You can also download OpenOffice.org for free - convert and save your files to a PDF with a click of your mouse.


Posted by Darla Maddalone (Bend Oregon Homes Online-Principal Broker, SFR, CSP) almost 11 years ago

Darla, very cool. Feel free to post a link sending the readers over there so they can find it. That sounds very useful. :-)

Posted by C Tann-Starr (Tann Starr & Associates, Inc.) almost 11 years ago

Those are interesting ideas.  I have thought about writing a newsletter.  Now I need to give it much more thought.

Thank you for sharing the ideas.

Posted by Mark Watterson, Utah Real Estate almost 11 years ago

C- That is one more reason I love my MAC and my Iwork! Newsletters are made in a snap, templates are easy, millions times easier to move things around than word. Open office is also great and they have now a Mac version that uses the mac protocols and ease of use stuff. Converting to pdf is one click. I also upload our pdf newsletters to my mobile me account so that they are easy to store and find and share. From there I am going to also post them on the new Iweb that we get with mobile me. SO much to do, so exciting! Monetizing will be my next goal after my next 3 mega big pay day projects are finished, my goal for 2010- to monetize my knowledge and passions. Thanks, as always, a great read! Katerina 

Posted by Katerina Gasset, Get It Done For Me Virtual Services (Get It Done For Me Virtual Services ) almost 11 years ago

Mark, you are welcome. :-)

Katerina, I love my Mac Cube. It has Final Cut Pro on it and the kids love watching themselves as mini movies (LOL). :-)

Posted by C Tann-Starr (Tann Starr & Associates, Inc.) almost 11 years ago

Carolyn, where am I going to find time to do a PDF newsletter when I'm still trying to get where I blog at least 3 x week? Shouldn't I conquer that first???

Posted by Connie Harvey, Realtor - Nashville TN Real Estate (Pilkerton Realtors) almost 11 years ago

Connie, you can do it at the same time. I do it at the same time and draft mode is a beautiful thing (LOL). :-)

Posted by C Tann-Starr (Tann Starr & Associates, Inc.) almost 11 years ago

I am super excited about the look of your Minion Report, C! It is great to see what you are producing. THX so much for sharing the info. Much appreciated.

Posted by ASHEVILLE REALTY REFERRAL RESOURCE 828-776-0779, CONTACT janeAnne365@gmail.com ( REAL ESTATE REFERRAL NETWORK ) almost 11 years ago


Posted by Paul Slaybaugh, Scottsdale, AZ Real Estate (Realty Executives) almost 11 years ago

janeAnne, you are very welcome. I promised a friend I would post a few pages and explain what I am doing behind the scenes. Will post more pages shortly. :-)

Paul, awesome. Will try and make it worth your while. :-)

Posted by C Tann-Starr (Tann Starr & Associates, Inc.) almost 11 years ago

C Tann-Starr - Interesting.  Perhaps Carol Smith was right; you are a smart cookie:)  I think Jennifer & I will have to look into this ourselves.

Posted by Jason Sardi, Your Agent for Life (Auto & Home & Life Insurance throughout North Carolina) almost 11 years ago

I also believe you have to be careful about whom you select as vendors to monetize your blog because it's a direct reflection on you.

Posted by Elizabeth Weintraub Sacramento Realtor Top 1%, Put 40 years of experience to work for you (RE/MAX Gold) almost 11 years ago

Jason, please do. We are creating an East Coast Start-up to consolidate a lot of intellectual property. :-)

Elizabeth, very well said and a very important point.

Posted by C Tann-Starr (Tann Starr & Associates, Inc.) almost 11 years ago

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