Every person you meet, whether a client, customer or prospect, has (1) unique requirements, (2) special needs and (3) specific motivations when he/she/they decide to work with another person.
It doesn't matter what profession you are in. What matters to him/her/them is whether or not you can help them.
No one is perfect.
You can not help everyone, but you can be there for someone. When you decide to be there for a person, then be there for that person. It doesn't mean you wont have issues, it just means they are relying on you and you have to do the best with what you have at the time of each individual life event.
It doesn't mean jumping through ridiculous hoops, being afraid to disappoint them, or that you will not make a mistake or two down the road. It simply means do the best you can and be honest about your business. There will always be an issue to resolve.
What separates the professional from the amateur is how you decide to resolve it.
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